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J'ai trouvé confirmation sur le net, avec Reuters comme source, ça doit pas être tout à fait du pipot
"Drink Holy Cola for eternal salvation
Wed Aug 21,12:33 PM ET
RIYADH (Reuters) - An Iranian soft drinks firm is cashing in on a popular boycott of American products in Saudi Arabia by offering an "Islamic alternative" to U.S. brands such as Coca-Cola and Pepsi-Cola.
The Saudi distributor of Zamzam Cola, named after a sacred water well near the Muslim holy city of Mecca, said on Wednesday that demand was three times higher than forecast in the first week the drink went on sale in the east of the kingdom.
"The campaign of boycotting American products and the good quality of Zamzam Cola have given us excellent sales," al-Majarrah Foodstuffs Establishment general manager Firas Khawaja told Reuters by telephone.
Popular anger against the United States over its support for Israel amid the Palestinian uprising against Israeli occupation has sparked a campaign to boycott American products which slashed U.S. exports to Saudi Arabia by more than 40 percent in the first three months of 2002.
Majarrah said more than four million cans of the soft drink, which also comes as a diet version, were sold in the first week.
The company says it is more concerned about the ability of the Iranian supplier to meet demand when distribution begins in other parts of Saudi Arabia.
"Demand in the eastern province alone has put a lot of pressure on the Iranian supplier," Khawaja said.
He said Zamzam was planning to upgrade and expand production plants in Iran to meet growing demand for its drinks.
The firm was also considering setting up a plant in Bahrain or the United Arab Emirates, which would make products eligible for custom duties exemption and cut transportation costs.
Zamzam Cola already sells its products in Bahrain, Iraq and Pakistan and some African countries and hopes to expand its operations to other parts of the world."
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